What is wellbeing? And is a daily sense of wellbeing actually possible in today’s world?

Founded by British designer and environmentalist Alex Elliot, elliot. is more than just a clothing brand. It represents a movement toward creating beautiful, comfortable, and sustainable fashion that respects both people and the planet.

Catch up on our last half year - behind the scenes.

Using only organic cotton and globally certified dye processes (meaning they are free from harmful chemicals and toxins) we are developing a range that aims to be both kind to your skin and to the planet.

If you’re anything like me, you’ll have been rushing through the last decades of your life, focused on the next task, the next goal.

In Recognition of Advancing Social & Environmental Sustainability

It’s about finding the places where the crowds thin and the paths narrow. Taking the scenic route to work. Drawing for pleasure again.